Job Seekers in Denmark Literally Put Themselves in The Shop Window

  • Unemployed Danes spend a week in a shop window to get noticed
  • The 15 job seekers are allowed to use the space as they please

In today’s tough job market, many are forced to take desperate measures to get noticed by employers.

But one group on unemployed Danes are taking ‘putting yourself out there’ to another level, by spending their days on display in a shop window.

The display, called ‘Exhibited: Too clever to sit in a window?’ allows 15 job seekers to take a seat in a shopfront on a busy Copenhagen in the hopes that potential employers will walk by.

Window seat: One of the 15 unemployed academics have taken his place in the window for project 'Exhibit?

Window seat: One of the 15 unemployed academics have taken his place in the window for project ‘Exhibit?

Thanks to a low public debt and remaining outside the Eurozone, Denmark has been shielded from much of the economic turmoil blighting the rest of Europe.

But despite this qualified professionals are still finding it tough to get a job and opportunities for academics are sparse.

Danish marketing firm Reputation Copenhagen came up with ingenious way of helping 15 unemployed and top-educated men and women get noticed and built an office display in the window of its headquarters, located in the Danish capital’s business district.

The unemployed range from former CEOs to lawyers, economists and a ballerina and will each be given slots to spend their time in the window as they please to get potential employers to double-take.

They can put on a presentation, performance, or simply use the time to work at the provided desk as people walk by.

‘I am sitting here like a monkey in a cage,’ Hannibal Camel Holt, an unemployed political scientist describes the experience as ‘a monkey in a cage’ as he takes his space in the window.

Despite a long CV of qualifications and experience – as well as speaking six languages – Mr Holt has been unemployed on and off for four years and hopes for further success following his two predecessors.

Both Lene Damgaard Jørgensen and Christel Werenskiold who were the first to take the window seat have been hired.